I discovered short-term rentals while learning digital marketing through a network and digital marketing organisation. People there introduced me to the basics of STR.
I became curious, and took both free and paid courses. I learned about listings, pricing, marketing, guest experience, systems and operations.
Then I chose to focus on STR and build hands-on experience.
That was four years ago. Today I help owners and property managers understand how pricing, occupancy, booking behaviour and listing conversion work together, and where their properties can perform better.
The part I enjoy most is the problem-solving. When a calendar won’t sync, a pricing rule behaves strangely or bookings stall for no obvious reason, I want to understand why. I like learning a new tool until I know how it really works, then finding the practical fix. For you, that means problems get traced to their cause instead of patched over.